Top 10 Innovators Shaping the Industry in 2023

March 30, 2023
Katherine Anderson of Perpetual Homes ADU. Woman with blonde hair wearing a gray blazer and white shirt, smiling.

 KATHERINE ANDERSON


We have recognized the top ten innovators of 2023, and it’s a diverse group of individuals and organizations who are changing the game in their respective fields. From cutting-edge tech startups to social enterprises that are making a difference in their communities, these innovators are pushing boundaries and finding new solutions to old problems. Each of them has a unique story to tell, but they all share a common passion for making a positive impact on the world. It’s an inspiring list that showcases the best of Forbes innovation and entrepreneurship, and it will be exciting to see what these innovators achieve in the years to come.


ADU Real Estate

Perpetual Homes, founded by Katherine Anderson, is addressing California’s housing crisis by offering affordable and sustainable Accessory Dwelling Units (ADUs). With nearly four decades of experience in residential development, Anderson designed ADUs that cater to families’ needs and provide luxurious living at a low cost. Perpetual Homes’ ADUs aim to help families maintain their current configurations, whether it’s through the assistance of “boomerang” youth or “move-down” parents.

Per California law, multifamily investors can have up to two detached ADUs per property, which Perpetual Homes works with. Since Senate Bill 9 became law in 2022, the company’s customers can benefit from fee simple lot splits, which allow homeowners to construct single-family houses and accessory dwelling units on their properties. Perpetual Homes takes pride in being fully transparent about the overall cost and expectations of the project. With an overall total cost of an ADU starting in the mid-$200,000s, Perpetual Homes’ ADUs provide an affordable solution to California’s housing crisis.





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Katherine Noe Anderson is a Bay Area Real Estate development veteran involved in Bay Area Real Estate as an owner, developer, and investor for over 40 years.